Before founding Full Court Press, Stephanie spent two decades in regional and global roles building new growth engines from the ground up — generating over SGD 500 million in multi-year and recurring enterprise sales across FMCG, consumer goods, hospitality and tech.
She has led commercial functions for some of the world's most recognised brands — building the narrative, the systems, and the teams that turned market opportunity into sustainable revenue. She has done this for global category leaders and for fast-moving challengers entering Asia for the first time.
She founded Full Court Press on a single conviction: that most companies are not held back by their product — they are held back by the absence of a clear growth engine. FCP builds that engine, end-to-end.
Her network spans tech founders, property developers, F&B operators, luxury brands and global hospitality platforms across Singapore and globally.
A representative selection — confidentiality applies to others.
For bulthaup's Singapore pop-up — their first in Asia — we orchestrated a media launch that made their innovative kitchen collection impossible to ignore. Strategic PR execution secured coverage in The Business Times, The Edge Singapore and Boulevard at launch, creating sustained momentum around their Asian debut and establishing the brand's premium positioning in the market.
As official business development partner for the Bocuse d'Or collaboration with Summer Pavilion at The Ritz-Carlton Millenia Singapore, we led sponsor engagement and curated strategic partnerships that elevated the fundraising event — securing the funds to take Singapore's culinary team to the international grand finale in Lyon.
A full strategic rebrand grounded in market insight. We identified shifting dining trends, repositioned the brand with clarity and purpose, then built a consumer journey that delivered consistency from first impression to final bite. Targeted media and influencer outreach drove meaningful engagement with the audiences that matter most.
When leading hospitality learning platform Allara entered Asia with Singapore as their beachhead, we advised on business model localisation, pricing strategy and sales execution while building the key industry partnerships they needed. We sharpened their competitive position and laid the groundwork for sustainable regional growth.
We work with a focused portfolio of clients. If you believe your company is ready for a structured approach to revenue growth, we would like to hear from you.
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