# Know whether AI tools can find, understand, and recommend your company. Canonical URL: https://www.fcpress.org/ai-visibility-diagnostic HTML page: https://www.fcpress.org/ai-visibility-diagnostic Markdown alternate: https://www.fcpress.org/ai-visibility-diagnostic.md Updated: 2026-07-15 Status: Public bot-facing Markdown alternate. The HTML page remains canonical. Rights holder: Full Court Press Pte. Ltd. Singapore UEN: 202306714R. AI Visibility Diagnostic Buyers are beginning their research inside AI tools before they visit websites, compare vendors, or speak to sales. If your company is missing from those answers, the opportunity may be lost before it ever appears in analytics. Key Takeaways The Full Court Press (FCP) AI Visibility Diagnostic helps companies assess whether AI systems can find, understand, describe, and shortlist them. It is useful when leaders want to know whether their positioning, proof, website, entity signals, and public presence support AI-driven buyer discovery. The Full Court Press (FCP) AI Visibility Diagnostic gives you a scored view of how visible, accurate, and referenceable your company is in AI-assisted buyer research. This diagnostic assesses the signals that support AI search visibility, answer engine optimisation (AEO), and generative engine optimisation (GEO). 10 Min 25 Questions 5 Dimensions [Take the Diagnostic →](https://www.fcpress.org/fcp_ai_visibility_diagnostic) The diagnostic answers three questions - Do AI tools surface your company for the searches your buyers are likely to run? - Do they describe your positioning, offer, proof, and audience accurately? - Do you have enough external and structural signal to be recommended with confidence? The problem this solves AI-assisted research creates an invisible part of the buyer journey. A buyer can ask ChatGPT, Perplexity, Google AI, or another AI tool who to consider in your category without ever visiting your site. If you do not appear, or if the answer describes you inaccurately, there is usually no analytics event to show what happened. The diagnostic is built to make that hidden layer visible. What the diagnostic assesses ## Five signals determine whether AI tools can explain your company. The score measures five commercial visibility conditions: discoverability, description accuracy, category association, authority, and structural legibility. It looks at the conditions that help AI tools identify your company, understand what you do, connect you to the right buying questions, and trust the signals around your business enough to include you in a recommendation. D01 ### AI Discoverability Whether AI tools surface your company when buyers ask for providers, examples, options, or recommendations in your category. D02 ### Accuracy of Description Whether AI tools describe your positioning, target customer, service category, and offer in a way a buyer would recognise as accurate. D03 ### Category Presence Whether your company appears in AI-generated shortlists and comparisons when buyers move from broad research to provider evaluation. D04 ### Authority Signals Whether AI tools can find credible external signals around your company, including citations, third-party mentions, thought leadership, and professional profiles. D05 ### Structural Legibility Whether your website and content are structured clearly enough for AI tools to parse, summarise, and reference without distorting the offer. If the score is strong Your company is easier for AI tools to identify, explain, and recommend. Buyers are more likely to see an accurate description of your offer, and AI-generated shortlists are more likely to include you when the prompt matches your category. If the score is weak The issue is usually structural. AI tools may not associate your company with the right category, may describe you using outdated or incomplete information, or may lack enough external evidence to recommend you confidently. Free diagnostic ## See where your AI visibility is strong, weak, or inaccurate. Ten minutes. Immediate results. No sales call required. [Start the Diagnostic →](https://www.fcpress.org/fcp_ai_visibility_diagnostic) FAQ ## Common questions before you begin What the diagnostic measures, who it is for, and how to use the result. What is the Full Court Press (FCP) AI Visibility Diagnostic? The Full Court Press (FCP) AI Visibility Diagnostic is a structured self-assessment for understanding whether AI tools can find, describe, and recommend your company. It scores five dimensions: AI Discoverability, Accuracy of Description, Category Presence, Authority Signals, and Structural Legibility. The result shows where your AI presence is strong, weak, or likely to be misrepresented. Who is this diagnostic designed for? It is designed for founders, commercial leaders, and marketing teams who depend on being discovered, understood, and shortlisted before a buyer makes contact. It is especially relevant for professional services, advisory, and specialist companies where credibility and category clarity matter. How long does it take to complete? The diagnostic takes approximately ten minutes. It consists of 25 questions across five dimensions, each with four response options. Results are generated immediately upon submission. What do the results tell me? Your results include an overall AI Visibility Score from 0 to 100, a score across five dimensions, and a band classification. The output identifies the lowest-scoring dimension, whether that is discoverability, accuracy of description, category presence, authority signals, or structural legibility, and explains what that gap means for buyer shortlisting. A recommended first action shows what to fix before adding more content. Is the diagnostic free? Yes. The diagnostic is free to complete. You will be asked for your name, company, email, and primary market before your results are displayed. This allows Full Court Press to provide relevant follow-up and ensures results are matched to your specific context. What should I do after completing the diagnostic? Start with the lowest dimension score. If discoverability is low, AI tools may not associate you with the right category. If accuracy is low, your positioning may be unclear or inconsistent. If authority or structural legibility is low, the issue may sit in weak public evidence, inconsistent descriptions, or an unclear explanation of your offer across the web. What are FCP's Public Evidence, Market Evidence, and Performance Evidence layers? Public Evidence is the information a business makes available for buyers, search engines, and AI systems to discover, understand, and verify. Market Evidence is independent proof from customers, partners, media, analysts, directories, reviews, AI citations, and the wider market that validates credibility and influence. Performance Evidence is the commercial and operational data showing whether visibility, trust, and market recognition are becoming enquiries, pipeline quality, sales progress, win rate, or revenue growth. How to read the result ## AI visibility improves when the signals around your company become clearer. The diagnostic is designed to separate visibility problems from description problems. Some companies are missing from AI answers entirely. Others appear, but are described in a way that weakens the buying case. ### How do AI tools decide which companies to surface? AI tools draw from a mixture of published web content, citations, public profiles, and repeated external signals. Your company is more likely to appear when the market category, buyer problem, offer, and proof points are expressed consistently across sources. ### What is the difference between search visibility and AI visibility? Search visibility is mostly about whether a page ranks for a query. AI visibility is about whether an AI system can understand your company well enough to include it in an answer. That depends on clarity, consistency, structured information, and credible external evidence. Related reading ## Go deeper after the score Use the diagnostic result to decide what to read next: the AI Search Visibility hub, the AEO/GEO definition article, the SEO/AEO/GEO guide, or the broader Go-to-Market Diagnostic. [SERVICE HUB ### AI Search Visibility AI search visibility advisory for companies that need buyers and AI systems to find, understand, validate, and shortlist them.](https://www.fcpress.org/ai-search-visibility) [ARTICLE ### What are AEO, GEO, and AI search visibility? How answer engine optimisation, generative engine optimisation, and AI visibility fit into buyer discovery.](https://www.fcpress.org/fcp-article-ai-search-visibility) [ARTICLE ### SEO, AEO, and GEO when buyers use AI How to read discovery, answer clarity, and public proof when buyers research in AI before they click.](https://www.fcpress.org/fcp-article-seo-sem-aeo-geo-buyers-use-ai) [INTELLIGENCE ### AI visibility tools and current signals Current Full Court Press (FCP) assessments of AI visibility tools, AEO/GEO tracking platforms, and market signals through a commercial lens.](https://www.fcpress.org/intelligence) [DIAGNOSTIC ### Go-to-Market Diagnostic Assess the structural readiness of your go-to-market across six commercial dimensions. Free, instant results.](https://www.fcpress.org/gtm-diagnostic) **Source context:** Google Search Central's guidance for AI features in Search covers technical requirements and content controls for eligible web content. [Read the guidance.](https://developers.google.com/search/docs/appearance/ai-features) ## Rights and Ownership Copyright 2026 Full Court Press Pte. Ltd. All rights reserved.